Birth of You&Milk
The Milky Adventure with a capital A
This Adventure is first and foremost that of our faMILKy.
Through our 3 children, we experienced breastfeeding with such intensity, such clarity...
But before telling you about what inspired us to create a Brand that truly reflects your breastfeeding journey, I have a few confidences to share with you...
Breastfeeding came as a surprise!
I often say that breastfeeding came to find me, and it’s so true! I didn’t plan to breastfeed our first daughter when I was carrying her inside me, but I see her again, latched onto my breast during our welcome feeding... and the obviousness that took hold!
At first, I was apprehensive about breastfeeding, before coming to love it so much that I breastfed my first child for nearly 3 years! It just goes to show, motherhood is about learning to say “I’ll never say never again!”, are you with me ;) ?)
Our second daughter, whom I was sure I wanted to breastfeed like her big sister, was born premature... her health complications didn’t allow us to have a simple and smooth start to breastfeeding. But no matter, we held on and our breastfeeding journey lasted 2 wonderful years!
And our little boy... with whom breastfeeding was established very smoothly and so naturally right away, I was able to trust myself, let go, and stop questioning everything!
Three very different, unique breastfeeding experiences. All just as beautiful and powerful.
It all started in the summer of 2018: our eldest was barely a month old, our first vacation as three, and I couldn’t find anything that suited me in the breastfeeding clothes available.
Fast fashion, no thanks. Basic t-shirts, yes, but what else? I discovered a breastfeeding wardrobe that was hardly rooted in fashion, not at all in line with my deep love for a wardrobe that is both original and practical, casual and feminine.
To breastfeed freely, without compromising between style and practicality, that was what I was looking for, but couldn’t find!
Nursing Clothes: Finally Offering Something Different!
The idea was to create a line of clothing that is both timeless and easy to wear for breastfeeding, in all circumstances.
Fulfilled breastfeeding means being calm, confident in yourself and your baby, and being supported and encouraged every day.
But successful breastfeeding also means feeling good in your skin and in your clothes.
After long conversations with young mothers, I quickly realized that many already felt like they “didn’t fully complete their breastfeeding plan as they had promised themselves,” but added to that was the weight of their reflection in the mirror: wearing clothes that were comfortable but often unflattering to their figure, a figure they were already trying to reclaim after the arrival of their baby.
Breastfeeding and dressing easily while loving yourself in your clothes—that’s what I wanted to make possible by creating You & Milk!
Be proud to give the best of yourself to your little baby, whether for a few minutes, a few hours, a few weeks, a few months, or even longer! ♡
Experience your breastfeeding simply, freely, and above all, without judgment!
Being supported and coached (because breastfeeding is not always a smooth journey) by the father of our 3 children, by my loved ones, being accompanied and relieved when needed, allowed me to truly enjoy these intense moments of my motherhood like I never could have imagined. And if, through our nursing clothes, you feel like a woman, a mother, and comfortable in your own skin, then we will have achieved the most beautiful goal!
Milk with love ♡
Aurélie & faMILKy